ContentWise For Android TV
UX personalization and orchestration for the Android TV operator-tier ecosystem.
Take back control of your Android TV experience.
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CREATE YOUR UNIQUE ENTERTAINMENT HUB
Aggregate apps and content into one seamless, smooth, and personalized user experience
ContentWise UX Engine for Android TV builds atop ATV’s off-the-shelf engine and the static UI frameworks built by system integrators, providing personalized homepage, in-app, and cross-app experience at every user interaction.
UNSHACKLE METADATA FROM PROPRIETARY SILOS
Create a single metadata hub from multiparty sources
ContentWise Metadata Lab for Android TV automatically sources and integrates catalogs, EPGs, and metadata from streaming services and data providers, helping operators in streamlining their metadata strategy and enabling aggregation-specific use cases.
MEASURE AND TEST PERSONALIZATION IMPACT
Close the loop with cross-app UX performance analytics
ContentWise Data Insights for Android TV allows content editors and marketing teams to inform their personalization strategies with in-app and cross-app data about users’ behavior and content consumption, understanding drivers of engagement and retention across apps and services.
4 UX personalization use cases for Android TV
Read our solution brief to find out about them
KEY USE CASES
Launcher Personalization
Design a unique platform experience within your custom Android TV Launcher
Personalized Search
Augment users’ lean-forward experience with personalized search, even through voice search
Ways to Watch
Prioritize apps based on the user’s subscriptions, preferences, and your business model
Aggregate UX Analysis
Understand habit formation patterns with AI-powered analytics insights
