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ContentWise, Moviri Group Appoint New Chief Research Officer, CTO, COO

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ContentWise and Its Parent Moviri Group Add Key New Positions, Chief Research Officer, CTO, COO

  • Paolo Cremonesi, renowned AI expert, joins ContentWise’s parent Moviri Group as Chief Research Officer and ContentWise’s CTO.
  • ContentWise appoints Gianni Frosoni to newly-created COO position.
  • ContentWise reorganizes key sales and customer success positions to support worldwide growth.

Milan, Boston, Los Angeles and Singapore – September 2, 2019. ContentWise, the leading AI-powered customer experience and personalization software for video operators, digital media and online retailers, is announcing today several key appointments and organizational changes.

Effective November 1, 2019, Professor Paolo Cremonesi of Politecnico di Milano, an internationally recognized expert in optimization of computer system architectures and applications, will join Moviri Group, ContentWise’s parent company, as its Chief Research Officer.

In this role, Mr. Cremonesi will lead research and university collaborations globally for all Moviri Group’s companies: Akamas, Arduino, Cleafy, ContentWise and Moviri Consulting. In particular, Mr. Cremonesi will seek to expand the company’s sponsored PhD program and financed research activities with leading research teams and universities, scale an intellectual property development and protection program and contribute to business development and thought leadership initiatives.

Concurrently, Mr. Cremonesi will also be appointed as Chief Technology Officer of ContentWise, a step in line with the level of R&D investment and scope of optimization technology development for which ContentWise is known for.

Paolo Bozzola, ContentWise CEO, commented on the appointment:

“We are absolutely thrilled about Paolo’s appointment. Paolo’s scientific stature brings incredible value to ContentWise. His reputation, ability to out-innovate competitors and vision for the industry are tremendous assets to ContentWise.”

To support ContentWise’s global growth, market position and customer relationships worldwide, ContentWise has also announced a number of key appointments:

  • Gianni Frosoni has been appointed Chief Operating Officer, a newly created position, with responsibility for global sales, pre-sales, product management and engineering.
  • Roberto Bigotti has been appointed to lead sales for the EMEA and APAC regions.
  • Alessandro Vacca has been appointed VP Global Customer Success, taking over responsibility for all activities and teams delivering professional services and support to customers globally.
  • Renato Bonomini has been appointed VP Global Pre-Sales, with responsibility for all pre-sales activity worldwide.
  • Davide Ungari has been appointed as the new Head of Engineering, managing the ContentWise product development team.

Gianni Frosoni commented:

“ContentWise is growing, and so are its people and organization. We have offices in Milan, Boston, Los Angeles and Singapore, customers in five continents, hundreds of employees. To grow even more, we need to look ahead and equip ourselves with the talent and the structure to support our long-term plan. I am excited to help lead ContentWise in this direction.” 


About ContentWise

ContentWise is the AI-powered customer experience company that provides leading video operators, digital publishers and online retailers with the software and expertise they need to create rich, personal and smart CX at every digital touchpoint. Thanks to personalization, automation, and AI technology, ContentWise helps marketing, editorial and merchandising teams understand what each customer needs, wants and values and maximizing each customer’s lifetime value. With offices in Milan, Los Angeles and Singapore, ContentWise counts as customers leading brands worldwide, including Telecom Argentina, Mediaset, SK Broadband, Sky, and Telefonica.

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