ContentWise has a new face and I am pleased to unveil it to you, today. You can see our new identity and website at contentwise.com.
We did not undertake this rebranding project lightly. We decided to do it, ultimately, to underscore our growth and transformation over the last decade and to set the stage for the next phase in our company’s history.
We started ContentWise 12 years ago as a project for our long-time customer, and IPTV pioneer, Fastweb. We quickly realized that the TV, digital entertainment and media industry was about to undergo a historic transformation driven by data, software and artificial intelligence.
In the ensuing years, ContentWise has evolved and grown into a complete digital customer experience suite with global reach and a substantial impact on the industry.
This rebranding is just the most visible manifestation of the evolution we have been embarking on:
This rebranding project has been in the works for several months and is still underway. You will see more announcements and news from us throughout the Fall. In the meantime, I look forward to hearing from you.
Paolo Bozzola, CEO ContentWise
Thanks to automation and AI, Playlist Creator, leverages content recommendation recipes to generate FAST channel playlists that are fed to cloud playout systems.