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ContentWise Technology Adds Personalized Recommendations to the New Minerva 10 Landing Page 

April 7, 2014, Las Vegas, NV – NAB

Minerva Networks, a leading provider of software solutions for the delivery of multiscreen television services, today announced the release of Minerva 10, a breakthrough entertainment delivery platform with a new personalized subscriber landing page powered by the ContentWise personalized discovery and recommendations solution .  Minerva has integrated the ContentWise technology to deliver a highly personalized experience for both live and on demand content.  The new landing page, which is part of Minerva’s cross-device client enables service providers to engage subscribers with a compelling content discovery experience.

“Pay TV Operators must increasingly deliver a converged, personalized experience to subscribers in order to preserve margins and manage churn,” said Jean-Georges Fritsch, CTO for Minerva.  “Minerva 10 enables operators to remain the focal point for delivering all of a consumer’s media and communications services.”

ContentWise, which specializes in personalized recommendations that increase content consumption and demand, will leverage Minerva’s cloud-based analytics capabilities to offer content recommendations based on user consumption of linear and on demand content across set-top boxes, PCs, tablets, and smartphones. Recommendations will be seamlessly delivered through the Minerva 10 client with the goal of allowing subscribers to find something to watch as quickly as possible.

“Personalization through recommendations has been proven to increase customer loyalty and drive revenue growth for operators.”  said Paolo Bozzola, CEO of ContentWise.  Through the capabilities and features offered through Minerva’s best-of-breed platform, operators will be able to set a new standard for user engagement in the pay TV market.”

The Minerva 10 platform leverages HTML5 and browser-based technology for the client to support a wide range of devices, as well as enable flexible customization options for operators.  The platform supports a wide range of operator network topologies, including fiber-to-the premise (FTTP), DSL, hybrid-fiber-coax (HFC), and over-the-top deployments.

About Minerva Networks:

Minerva is the leading provider of service and subscriber management solutions for the delivery of television services.  Over 300 operators worldwide have deployed Minerva’s software platform to deliver next-generation TV entertainment services to their subscribers.  For more information, visit www.minervanetworks.com.

Contact:

Leila Salarpour

408-240-1259

lsalarpour@minervanetworks.com

About ContentWise

ContentWise is the one-stop-shop solution for digital content discovery. ContentWise enables each single user to have his own personalized experience through search, recommendations and social engagement, while empowering operators to maximize the return on their digital assets for OTT, VOD and Live TV. To learn more visit www.contentwise.tv

Contact:

Roberto Bigotti

+39.02.49517001

roberto.bigotti@contentwise.tv

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