Rethink Reasearh, a Bristol based is analyst firm specialized in the wireless, video and IoT industries, recently published a new report that analyzes the current state of the recommendations and discovery technology market and forecasts its near future direction: “Recommendation and Discovery to 2020”.
Personalized recommendations and discovery are becoming of paramount importance non only to OTT and streaming operators, but also to pay-TV and broadcast. As Rethink puts it:
“A review of the top 200 global video operators shows that increasingly they are turning to Recommendation and Discovery software technologies to drive VoD uptake, channel uptake, improve their UI and reduce churn.”
The full report is available for purchase on the Rethink Research website.