ContentWise appoints Pancrazio Auteri as CTO to drive redefined content discovery

ContentWise appoints Pancrazio Auteri as CTO to drive redefined content discovery

• Ex-Tivo VOD specialist brings broad experience of knowledge across personalization, discovery, recommendation and analytics
• Brings deep industry insight into TV operator space and first-hand awareness of customer experience

August, 20, 2014, Milan – ContentWise™, the personalization, discovery and recommendations solution for digital TV content, today announces the appointment of Pancrazio Auteri as Chief Technology Officer. Effective immediately, Auteri will drive forward ContentWise’s technology roadmap, and oversee the company’s technology vision and innovation as it redefines the content discovery experience.

With a strong background in digital television and analytics, Auteri joins ContentWise from TiVo, a leader in the advanced television market, where he held the position of Director of Product Management. He brings highly relevant knowledge of creating data-driven consumer choice and experience to his new role at ContentWise.

“Personalization has become a necessity for service providers as they compete with new Internet video players and strive to remain relevant to consumers,” said Auteri. “I am excited to join ContentWise because it is positioned at the heart of this transformation. By leveraging semantic reasoning and predictive analytics, ContentWise truly understands both user behavior and operational needs in this changed landscape, and is poised to redefine the personalized user experience and enhance operators’ control over it. I look forward to helping shape the company’s technical vision in its next phase of growth.”

During his career Auteri has played an important role within the broadcast industry, leading the Italian team that introduced the first digital terrestrial Internet-DVR featuring HTML apps, as well as propelling the multiscreen and big data evolution of the IPTV platform at Minerva Networks.

“ContentWise will benefit enormously from Auteri’s deep knowledge and understanding of the ‘consumer side’ of our industry,” said Paolo Bozzola, CEO, ContentWise. “By bringing Auteri’s experience into our company, we can accelerate our vision to put consumers at the center of the entertainment experience”.

ContentWise will be demonstrating its personalization, content discovery and recommendations solution at IBC 2014 on stand #14.K05, from 11-16 September at the RAI, Amsterdam.

Notes to Editors

Pancrazio Auteri will be hosting ContentWise’s webinar ‘Personalization: 10 Lessons Learned from Netflix’s Success’ on Wednesday 3 September, 17.00 BST.

ContentWise will be also exhibiting at IBC 2014 on stand #14.K05, from 11-16 September at the RAI, Amsterdam.

If you are interested in these events, please contact chloe.pope@platforpr.com

About ContentWise

ContentWise adds personalization to any multi-screen TV service.

ContentWise is the personalized discovery and recommendations software for cable, satellite, broadband, IPTV and streaming video operators.

ContentWise works with CMS platforms and front-end applications — on VOD, linear and pay TV — to deliver a personalized experience to end users and to provide management tools, reporting and analytics to content acquisition, marketing and editorial teams.

ContentWise’s global customer base includes leading operators such as Mediaset, Sky and TIM Brasil. ContentWise is a business unit of Moviri, leading provider of data mining and optimization solutions for enterprise IT systems and digital media.

Visit www.contentwise.tv to learn more about ContentWise.

Twitter: @contentwisetv

For further information please contact:

Rajin Kang
Platform PR
Tel: +44 (0)20 7486 4900
rajin@platformpr.com